PROUDLY CANADIAN OWNED

PLANET

Plastic Neutrality

Being plastic neutral means that for any amount of plastic we use in our operations, a measured equivalent of plastic waste is recovered and removed from the environment through recycling and/or waste management efforts.

UNITED NATIONS SDGS:

Ocean Brands chose to align our pursuits with the following United Nations (UN) Sustainable Development Goals (SDGs) because we believe these are the social and environmental issues where we can create the most impact. They are also the SDGs that support our purpose and missions.

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Ocean Brands chose to align our pursuits with the following United Nations (UN) Sustainable Development Goals (SDGs) because we believe these are the social and environmental issues where we can create the most impact. They are also the SDGs that support our purpose and missions.

CLICK TO LEARN MORE

Ocean Brands chose to align our pursuits with the following United Nations (UN) Sustainable Development Goals (SDGs) because we believe these are the social and environmental issues where we can create the most impact. They are also the SDGs that support our purpose and missions.

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RESPONSIBLE CONSUMPTION
LIFE BELOW WATER
CLIMATE ACTION

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Ocean Brands chose to align our pursuits with the following United Nations (UN) Sustainable Development Goals (SDGs) because we believe these are the social and environmental issues where we can create the most impact. They are also the SDGs that support our purpose and missions.

ocean Bound Plastic collected through clean hub

Ocean’s chose to work with Cleanhub, a company that collects and repurposes plastic before it enters the ocean. Through Cleanhub, Ocean’s partnered with Tridi Oasis in 2021 and 2022, a female-led company. The company’s founders, Dian and Dinda grew Tridi into a company that employs around 100 people and recycles 750 metric tonnes of plastic bottles a month.

From 2023-2024, Ocean’s partnered with ecoBali, another one of CleanHub’s collection partners that champions plastic waste management and recycling. Founded in 2006, ecoBali provides a waste collection and recycling service that is based on waste separation at the source. To date, ecoBali has successfully managed over 5000 tonnes of ocean-bound waste.

Beginning January 2025, we will be expanding our impact across different continents with the Clean Global initiative. This partnership allows us to prevent ocean-bound plastic waste while supporting local communities in the regions most affected.

Plastic Neutrality

Ocean Brands is once again Plastic Neutral+ in 2024 and collected more ocean-bound plastic than the amount of plastic used in our own operations. It is our ongoing commitment to be plastic neutral at minimum, but will continue to strive to be Plastic Neutral+. It is also an ongoing focus to look for ways to further reduce our plastic usage.

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2025 COMMITMENT

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YTD USED

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YTD COLLECTED

Collection 20% complete

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DEFICIT

OCEAN

Ocean Brands is committed to preserving the health of our oceans for future generations. We work with our suppliers to ensure that all our seafood is sourced sustainably. We also work with partner organizations that help keep our oceans clean.

TRACEABILITY

Boat to plate traceability of seafood is central to preventing overfishing and illegal fishing. To contribute, we can work together to prevent overfishing by eliminating markets for seafood that is not traceable and likely caught illegally or with forced labour. In conjunction with our suppliers, we have verification of catch for all products. Customers can contact us directly for traceability information on any of our seafood products.

Sustainability

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of our fish meets our 2025 sustainable sourcing goal

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of our product is MSC certified

Sourcing Goals And Tracking

Currently, a majority of our products are sustainably sourced, and we aspire to achieve our fully sustainable sourcing goals by 2025.

Progress

Goal

SALMON

Progress

0 %

MSC CERTIFIED

Goal

Achieved

SKIPJACK

Progress

0 %

MSC CERTIFIED

Goal

Achieved

YELLOWFIN

Progress

0 %

OCEAN WISE
RECOMMENDED

Goal

Achieved

ALBACORE

Progress

0 %

POLE & LINE
CAUGHT

Goal

100% sourced from FIPs*/ MSC Certified or Pole & Line Fisheries by 2025

OYSTERS

Progress

0 %

OCEAN WISE
RECOMMENDED

Goal

Achieved

MACKEREL

Progress

0 %

SOURCED
THROUGH FIPS

Goal

Achieved

SARDINES

Progress

0 %

SOURCED
THROUGH FIPS

Goal

100% FIPs*/ MSC Certified by 2025

CRABMEAT

Progress

0 %

SOURCED
THROUGH FIPS

Goal

100% FIPs*/ MSC Certified by 2025

CLAMS

Progress

0 %

SOURCED
THROUGH FIPS

Goal

100% FIPs*/ MSC Certified by 2025

ANCHOVIES

Progress

0 %

SOURCED
THROUGH FIPS

Goal

Achieved

*Ocean Brands prioritizes sourcing MSC certified products, where MSC is not viable, we source from fisheries in MSC certification assessment or Fishery Improvement Projects (FIPs), which are multi-stakeholder initiatives that aimed to improve the health of fisheries.

OUR PARTNERS

B Corp Certified

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Cleanhub

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Marine Stewardship Council

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Ocean Wise

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Global Ghost Gear Initiative

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Partner

B Corp Certified

B Corps are a community of companies who are committed to using business as a force for good. As leaders of this global movement, B Corp brands look beyond profits to support social and environmental goals.

To become B Corp certified, our business was assessed for its impact on our workers, community, customers, and the environment. Meeting the highest standards, we are committed to supporting the positive impact we’re making by remaining transparent and considering all of our stakeholders in every decision we make.

As a consumer, you have a voice and immeasurable power. Each dollar you spend is a vote: a vote for product excellence, a vote for strong brand values, a vote for good business practices. By choosing B Corp brands like ours, you vote to support our commitment to make decisions that positively impact our workers, customers, suppliers, community and the environment.

Learn more about B Corp.

Partner

Cleanhub

With a growing network of partners, Cleanhub collects and repurposes plastic before it enters the world’s oceans. By calculating their plastic footprint and paying for the equivalent to be collected, sustainable brands like Ocean’s support Cleanhub’s mission to protect and preserve our oceans.

Globally, 91% of plastic waste does not get recycled. Non-recyclable items such as plastic bags, wrappers, and food containers end up in the environment because it is too expensive to treat them. Cleanhub steps in to collect these items and turn them into something with value. They get repurposed as an energy source.

Cleanhub uses software to monitor, track and verify how much waste is recovered by their collection partners. Partners report plastic waste collection through an app that also connects them to a curated network of safe treatment facilities. Through this digital platform, Cleanhub can guarantee that all parties involved have collected and treated the plastic waste as promised.

Learn more about Cleanhub.

Partner

Marine Stewardship Council

An international non-profit organization, the Marine Stewardship Council is on a mission to protect our oceans and seafood supply. Working with fisheries, scientists, and seafood industry stakeholders, MSC ensures that our oceans are fished responsibly and that you, the consumer, can easily find seafood that is certified sustainable.

Only seafood that meets three key criteria earns MSC certification:

  • Healthy stock status
  • Sustainable habitat and by-catch impact
  • Successful fishery management

So, when you see the MSC blue fish label on your favourite seafood, like many of our Ocean’s products, you can rest assured that it was caught wild using sustainable fishing methods and is traceable from ocean to table. By choosing products with this label, you are directly supporting fisheries that take care of our oceans.

Learn more about MSC.

Partner

Ocean Wise

Ocean Wise is a conservation program that educates and empowers consumers about the issues surrounding sustainable seafood.

Did you know: approximately 85% of the world’s fish stocks are overfished or fully exploited?

Overfishing is the greatest threat to our oceans today. When you see the Ocean Wise symbol next to a seafood item it’s your assurance of an ocean-friendly choice. Sustainable options are species that are caught or farmed in ways that ensure the long-term health and stability of that species, as well as the greater marine ecosystem.

The program uses four criteria when recommending a species:

  • It’s abundant and resilient to fishing pressures.
  • It’s well-managed with a comprehensive management plan based on current research.
  • It’s harvested in a method that ensures limited bycatch on non-target and endangered species.
  • It’s harvested in ways that limit damage to marine or aquatic habitats and negative interactions with other species.

It’s not too late to take action to protect our oceans and Ocean Brands is committed to continually improving our seafood sourcing. Look for the Ocean Wise symbol on our products, your assurance of an ocean friendly choice.

For more information on the Ocean Wise program click here.

Partner

Global Ghost Gear Initiative

Committed to driving solutions for the problem of lost, abandoned, and discarded fishing gear, the Global Ghost Gear Initiative (GGGI) is the world’s largest cross-stakeholder alliance of its kind.

Launched in 2015, GGGI brings together members of the fishing industry, private sector, academia, governments, intergovernmental organizations, and non-governmental organizations to tackle the problem of ghost fishing gear, the most harmful form of marine debris. Each participant, including Ocean’s, plays a critical role in mitigating the effects of ghost gear on a local, regional, and global level.

Learn more about the GGGI.

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